Custom Inflatable Design Tips

We are continuing our series of articles discussing design tips to consider for your advertising inflatables. Our previous articles covered the importance of keeping the design simple and avoiding using too much text, images, etc. We also explained how your custom inflatable should be relevant to your business and target audience while adhering to your corporate branding standards.  Today, we will explore two more aspects to consider.

Flexibility for Strategic Placement

You will likely utilize your custom inflatable in multiple places (i.e., at your storefront, tradeshows, special events, etc.) Keeping this in mind, you want to design your custom inflatable with the flexibility to allow you to be strategic in where you choose to set it up. Consider a design that takes into account factors such as visibility, accessibility, and traffic flow at the location(s) where it will be displayed.

Use Bright Colors

Custom inflatables that incorporate bright colors are attention grabbers and really help you stand out from the crowd. When selecting colors, be sure to choose ones that complement the colors used in your brandmark for a clean, cohesive look.

Our next article will discuss more custom inflatable design tips for you to consider.

Inflatable Design Works (IDW) is one of the country’s most trusted custom inflatable advertising manufacturers. We partner with businesses, brands, organizations, sports teams, educational institutions, and more to develop innovative inflatable marketing tools to help engage audiences and get noticed. Some of our most popular advertising inflatables include inflatable product replicas, inflatable characters, inflatable arches, and various other types of custom inflatables. If you’re ready to take your advertising to the next level, we can help. Give us a call to get started on your inflatable marketing strategy today!