We are continuing our series of articles discussing strategies to help you choose the best types of custom inflatables for your business. Our previous article discussed considering the types of venues where you will be displaying your advertising inflatables and also exploring various aspects to determine the right size custom inflatable you should be considering. Today, we will discuss more tips to assist you as you develop your inflatable marketing strategy.

Branding

Make sure the design of your custom inflatables match your business’s brand and message. Choose colors and graphics that are eye-catching but also cohesive with your brand standards.

Cost

While custom inflatables are an affordable advertising option, it’s still important to set a budget so you know what your options are as you enter the design stage. Advertising inflatables are priced based on a myriad of factors including size, complexity, and type. You don’t want to get your heart set on a concept that is too big for your budget, and by the same token, if you have a decent budget, you will have more options available to allow you to expand on your creativity.

Inflatable Design Works (IDW) is proud to be considered one of the country’s top custom inflatable advertising manufacturers. We partner with companies and brands to help them boost sales and generate more awareness of their business. Some of our most popular custom inflatables include inflatable product replicas, inflatable arches, inflatable characters, custom inflatable dome, and sealed inflatables. If you are ready to take the next step in your advertising efforts, then inflatable marketing tools may be right for you. Give your friends at IDW a call today.