Complement Your Inflatable Advertising with These Marketing Strategies

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Complement Your Inflatable Advertising with These Marketing Strategies

Inflatable advertising is a powerful marketing tool, especially when it is paired with other types of advertising strategies.  Inflatable Design Works (IDW) has helped hundreds of local businesses, national brands and advertising agencies develop engaging and affective inflatable advertising strategies as part of their overall marketing plans. Our next series of articles will take a closer look at some of the marketing strategies that can be used in conjunction with inflatable advertising.  Let’s take a look:

Website

Having a responsive (mobile friendly) website is an essential marketing tool for any business. Advertising inflatables are the perfect complement to a well-designed, user friendly website. Utilizing images of your giant inflatables on your website help to enhance brand recognition. 

Online Advertising

Giant inflatables can be used to enhance your online advertising efforts. Not only do they help make your brand recognizable, but advertising inflatables can be used as landmarks (i.e., we’re located on Hwy. 52 – look for the giant set of inflatable tires, etc.)

Our next article will discuss more ways giant inflatables can be used to complement other types of advertising and marketing strategies.

IDW is one of the most trusted custom inflatable advertising manufacturers in the country.  If you are seeking an affordable and effective way to reach potential customers, then we encourage you to consider an inflatable advertising strategy.  Some of our most popular advertising inflatables include custom inflatable promotional items, inflatable arches, inflatable bottles, sealed inflatables, the custom inflatable dome, the inflatable mascot and the inflatable product replica.  If you are ready to incorporate giant inflatables into your strategic marketing plan, we can help.  Give your friends at IDW a call today!

The Ever Popular Event Customized Inflatable

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The Ever Popular Event Customized Inflatable

(part two)

If you are planning a special event now or in the future, this article is for you! We are continuing our series highlighting the event customized inflatable.  Our previous article took a closer look at the inflatable mascot, inflatable product replica and sealed inflatables.  This article will highlight three more types of giant inflatables that are popular at special events.

Custom Inflatable Promotional Items

Inflatable Design Works (IDW) can design fun, memorable custom inflatable promotional items for any event.  Our design specialists will conduct a brief consultation with you to discuss ideas then they will let their creative juices flow! 

Inflatable Arches

Inflatable arches provide an excellent, branded way to welcome event participants.  Inflatable arches are also popular at start/finish lines.  If you have event sponsors, we can include them on your inflatable arches as well.  The sky’s the limit!

Custom Inflatable Dome

A custom inflatable dome can be used for pavilions, hospitality areas and other types of event structures.  What makes the custom inflatable dome so popular is the fact that it can be easily setup, taken down, transported, and stored until it is needed again.

When it comes to custom inflatable advertising manufacturers, you can trust IDW to provide you with the most creative designs and highest quality advertising inflatables.  If you are participating in an upcoming tradeshow, special event, or festival, we welcome the opportunity to create an eye-catching, memorable event customized inflatable for your company or organization. Give IDW a call and we’ll get started today!

Spotlight on the Custom Inflatable Dome

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Part One

The custom inflatable dome is among the innovative inflatable buildings we offer here at Inflatable Design Works (IDW).  These giant inflatables are not only eye-catching and make your brand noticeable, but they also serve a functional purpose.  Best of all, they are one of the inflatable advertising options that can be incorporated into just about any event imaginable. Our next series of articles will highlight some ways our customers have incorporated a custom inflatable dome into their inflatable advertising strategy.

Marathons and Races

Marathons and races are ideal venues for a custom inflatable dome.  We have created some fun and innovative inflatable structures for check in’s, finish lines, rest stops and food tents.  The possibilities are endless!

Festivals

A custom inflatable dome branded with your logo and colors is one of those inflatable attention grabbers that just cannot be ignored.  If you plan on being part of an upcoming festival, we can designed your custom inflatable dome to meet your specific marketing needs and objectives.

Sporting Events

The custom inflatable dome has become one of the most popular advertising inflatables at sporting events. From local little leagues to the big leagues, IDW will design the perfect branded custom inflatable dome for your next sporting event.

When it comes to custom inflatable advertising manufacturers, IDW is among the most trusted in the industry. The creatives at IDW design advertising inflatables that fit your strategy and budget.  In addition to the custom inflatable dome, some of our most popular inflatable attention grabbers include the inflatable mascot, inflatable product replica, inflatable bottles, and custom inflatable promotional items, just to name a few. Give your friends at IDW a call to get started on your event customized inflatable today!

Prepping for Your Next Tradeshow

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inflatable marketing specialists

We are continuing our series of articles designed to help you prepare for your next tradeshow.  Our previous article discussed some popular inflatable marketing products and giant inflatables to consider including an advertising event inflatable, event inflatable replica and inflatable mascot.  This article covers three more types of complementary promotional items to consider as you develop a strategy for your next tradeshow.

Promotional Table Covers

Promotional table covers allow you to decorate your display table and show off your brand.  Many of our customers purchase promotional table covers to complement an advertising event inflatable at tradeshows and events.

Custom Inflatable Promotional Items

Pens, koozies, cups and traditional promotional items often get thrown away.  Custom inflatable promotional items are unique and perfect takeaways to hand out to potential customers. Our inflatable marketing specialists create innovative and memorable custom inflatable promotional items for our customers to hand out at tradeshows and special events.

Customized Air Sealed Inflatable Arch

Air tight inflatables require no electricity and are designed for smaller spaces.  If you really want your tradeshow booth to stand out, consider a customized air sealed inflatable arch.  We can design it to meet your exact specifications.

The inflatable marketing specialists at Inflatable Design Works (IDW) have vast experience in developing eye-catching, effective and memorable promotional products to help your business stand out.  Tradeshows and events are saturated with both vendors and participants.  While it is easy to get “lost” in the crowd, inflatable marketing products and other types of promotional items will ensure your brand gets noticed.  Best of all, the inflatable marketing and promotional products solutions at IDW are affordable, easy to set up and take down, and can be used over and over again.  Give us a call to learn more today!

Choosing Inflatable Marketing Products for Your Next Tradeshow

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inflatable marketing products

Tradeshows are the ideal venue for inflatable marketing products.  Savvy marketing professionals utilize giant inflatables at tradeshows to help break through the saturation and make their brands stand out.  Our next series of articles will cover different types of inflatable marketing products to consider for your next tradeshow.

Advertising Event Inflatable

An advertising event inflatable can be created in any shape or size to help make your brand stand out. Some of our most popular advertising event inflatable products include inflatable billboards and inflatable logos.

Event Inflatable Replica

An event inflatable replica is fun and grabs attention because it is a larger than life rendition of a recognizable image.  Inflatable Design Works (IDW) has created all types of inflatable product replicas including inflatable bottles, food, shoes, boots, tires and more.  We can even create a realistic giant inflatable car!

Inflatable Mascot

An inflatable mascot is always a hit at tradeshows!  IDW has worked with major brands, small businesses, schools, universities and sports franchises from the NFL, NBA, NHL, MLS and MLB to create a fun and memorable inflatable mascot for display at tradeshows and various events.

We will cover three more types of inflatable marketing products that are ideal for tradeshows in our next article.

Are your ready to take your marketing to the next level? If so, IDW can help.  Our team of innovative and creative inflatable marketing specialists have worked with hundreds of companies to create the perfect giant inflatables for their brand. Whether you need something created for outside of your storefront or for a tradeshow, festival or another type of special event, we can help!  Give your friends at IDW a call today!

Inflatable Marketing Tools and Fall Festivals

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Giant Inflatables

Part Two

We are continuing our series on giant inflatables and Fall festivals. Inflatable marketing tools provide an excellent avenue to cut through the clutter and get your brand noticed at crowded events.  Not only are they innovative, but they are affordable, simple to set-up and take down, and can be easily stored when not in use.  Inflatable marketing tools are investments that can be utilized over and over again.

Our previous article discussed inflatable characters, inflatable arches and inflatable product replicas.  Let’s take a look at three more tools to consider to ensure your brand gets noticed at outdoor festivals and events.

Inflatable Advertising

Inflatable advertising allows you to communicate your brand on a grand scale.  Some of our most popular types of corporate inflatable advertising tools include inflatable billboards and inflatable logos.

Custom Event Tents

Custom event tents branded with your company colors and logo are an excellent way to stand out at festivals and events.  We have several clients who use custom event tents as a complement to their giant inflatables.

Custom Inflatable Promotional Items

Custom inflatable promotional items provide an excellent and affordable avenue for event participants to take your brand “home” with them.  Examples include inflatable beach balls, inflatable floating coasters and inflatable noise makers.

If you are ready to take your marketing to the next level and want to ensure your company stands out at events and festivals, inflatable marketing tools can help.  Give Inflatable Design Works a call to get started on your inflatable advertising strategy today.

Fall Festivals and Giant Inflatables

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Giant Inflatables

Part One

Fall is so close you can almost smell the crisp air and taste the pumpkin spice coffee.  Fall is also an extremely popular time for outdoor events and festivals. We are currently taking orders for giant inflatables, custom event tents and custom advertising inflatables for upcoming Fall events.  Now is the time to consider your needs and explore ways you can utilize inflatable advertising to make your brand stand out. Let’s take a look:

Inflatable Characters

Inflatable characters are extremely popular at all types of outdoor events and festivals. Not only do we create inflatable characters that represent company brands, but we also produce inflatable mascots for high school, college and professional sports teams.  Our advanced 3D technology can create inflatable characters and mascots of any shape or style.

Inflatable Arches

Branded inflatable arches are perfect for entrances, start and finish lines and entryways to special areas.  Our inflatable advertising specialists have created some innovative and eye-catching designs for all types of outdoor events and festivals.  Our inflatable arches are not only lightweight, but easy to set-up, take down and store when not in use.

Inflatable Product Replicas

Among our most popular giant inflatables, inflatable product replicas are always a crowd favorite.  Inflatable Design Works (IDW) can craft scaled inflatable product replicas with great detail and in any size or shape.

Our next article will cover more types of inflatable marketing tools that are perfect for Fall events including custom event tents and custom inflatable promotional items.  If you are planning or participating in an outdoor event this season, our inflatable advertising specialists are standing by and ready to help. Give us a call today!

Inflatable Advertising – Effective and Affordable

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inflatable advertising

Businesses are embracing the benefits of inflatable advertising.  We continue to see increased demands for giant inflatables, including inflatable product replicas, inflatable arches and inflatable characters.

Let’s take a look at what makes inflatable advertising so attractive to business owners.

Inexpensive

The cost of traditional advertising such as radio and television commercials and print ads has skyrocketed.  Small businesses especially have a difficult time justifying the costs of traditional advertising and are constantly seeking new avenues to reach potential customers.  As a result, many are turning to inflatable advertising.  Giant inflatables, inflatable arches, inflatable product replicas and inflatable characters are just a few of the inflatable marketing products that make a lasting impression. Best of all, they are affordable, easy to set up and take down, are portable, and can be used over and over again.

Less Saturation

Television, print and radio has become extremely saturated, making it more and more difficult for advertisers to get noticed.  Streaming, hundreds of cable channels and the internet all have numerous advertisers competing for audience attention.  Inflatable advertising, on the otherhand, stands out in the crowd and helps businesses get noticed at events, trade shows and even by those who are passing by a storefront.

No Fast-Forward

The use of DVRs and streaming services has increased significantly over the years.  One aspect that makes them so attractive is the ability to fast forward through commercials.  While this may be great for viewers, advertisers are literally throwing ad dollars down the drain when their commercial is skipped. On the contrary, inflatable product replicas, inflatable characters and other types of giant inflatables actually draw attention.

Are you ready to incorporate inflatable advertising into your marketing strategy?  If so, the professionals at Inflatable Design Works are ready to help you get started.  Give us a call today!

Popular Custom Inflatables

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giant inflatables

(part 2)

Our previous article highlighted some of our most popular custom inflatables, including sealed inflatables, the inflatable advertising dome and inflatable bottles. This article will take a closer look at three more types of giant inflatables that can help boost your brand awareness.

Inflatable Characters and Mascots

Inflatable characters and mascots are always crowd favorites.  They are larger than life and attract their fair share of attention.  Examples of some of the inflatable characters and mascots we’ve created include Tony the TigerÒ, the Pillsbury Doughboy, Ronald McDonald and countless mascots for sports teams, schools, colleges and universities.

Inflatable Product Replicas

Crowds enjoy seeing giant inflatables of their favorite products.  Some of the more recognizable inflatable product replicas we’ve created include a bottle and barrel of Jack Daniels, a meal from Wendy’s featuring a cheeseburger, french fries and Coca-Cola, a Nike shoe, and a can of Chef Boyardee Lasagna.

Inflatable Arches, Entryways & Entrances

Inflatable arches, entryways and entrances incorporating your colors and company logo are a great way to welcome guests to any special event, including marathons, sporting events, festivals and tradeshows.  We’ve created inflatable arches, entryways and entrances for local businesses as well as national brands including Budweiser and Pepsi.

Inflatable advertising has taken off over the past few years. Our next article will expand on how custom inflatables are effective and affordable marketing tools.  Would you like to learn more about how to integrate inflatable advertising into your overall marketing plan?  If so, give us a call today.  Our experts are ready to help take your business to the next level!

Inflatable Advertising and Sporting Events

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inflatable advertising

Inflatable advertising is often used to make an impression and generate excitement at sporting events.  Little League, amateur, semi-pro and professional sports teams all incorporate giant inflatables into their event marketing strategy.  Let’s take a look at some of the most popular inflatable advertising seen at sporting events.

Inflatable Characters and Mascots

Inflatable characters and mascots are always a crowd favorite.  They are also great forms of inflatable advertising as inflatable characters and mascots can be easily transported to other special events for marketing purposes.

Inflatable Arches, Entryways and Entrances

Inflatable arches, entryways and entrances can be used both on-field and off.  Inflatable arches are perfect for on-field team introductions.  Inflatable arches, entryways and entrances can be used off field to welcome spectators to stadiums or ballfields.  They can also help usher guests into exclusive areas such as VIP seating or training facilities.

Custom Event Tents

Custom event tents are often used to complement giant inflatables.  For instance, a beer distributor may serve drinks under custom event tents specially designed for each of their brands.  Inflatable product replicas may be placed beside the custom event tents to draw attention.

Inflatable Design Works (IDW) has worked with schools, colleges, universities and companies to create advertising inflatables for sporting events.  We have also partnered with the NFL, NBA, NHL, MLS and MLB to create giant inflatables for their venues.  If you plan to coordinate or manage a sporting event now or in the future, IDW can develop a customized inflatable advertising strategy for your business.  Give us a call today!