Tips for Choosing the Right Custom Inflatables

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Tips for Choosing the Right Custom Inflatables

If you’re in the process of planning your inflatable marketing strategy, we applaud you for taking this step to help broaden your advertising efforts and take your business to the next level. When selecting advertising inflatables, there are several factors to consider. Our next series of articles will discuss some tips to help you choose the best inflatable marketing tools for your business.

Event Venues

What events do you plan to attend throughout the year? Consider the size and layout of the venues where the events will take place. This will drive your inflatable marketing strategy. Will there be enough space to accommodate the custom inflatables you have in mind? Will you have access to electricity? How big is the space you will be allotted? Answering questions like these can help you determine the best types of advertising inflatables to invest in for your business.

Size

Think about the size of the custom inflatable in relation to your business’s brand. Is it large enough to be noticed but not so large that it becomes overwhelming? Which will be more effective – large custom inflatables such as inflatable characters, inflatable arches, inflatable product replicas, custom inflatable dome, etc. or smaller sealed inflatables that require no electricity?

Our next article will cover more strategies for choosing the right custom inflatables for your business.

Inflatable Design Works (IDW) is one of the country’s premier custom inflatable advertising manufacturers. We partner with all types of businesses and brands to help them develop an effective inflatable marketing strategy to incorporate into their overall advertising plans. If you want to amp up your advertising efforts, then inflatable marketing tools are definitely worth considering. Give your friends at IDW a call to learn more today!

Optimizing Your Custom Inflatable Marketing Strategy

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We are continuing our series of articles discussing some of the various ways to utilize custom inflatable marketing tools to increase sales. Doing this requires optimizing your  inflatable marketing strategy for maximum performance.

Create a Plan for Your Advertising Inflatables

Work on developing a plan for utilizing advertising inflatables in combination with other marketing materials to maximize their impact. For example, you could incorporate a strategy for placing custom inflatables at outdoor events, (i.e., festivals, concerts, etc.), in combination with social media advertising to promote your products/services. You could consider utilizing advertising inflatables in conjunction with traditional advertising methods such as billboards, print ads, and flyers to increase your overall marketing impact. Get creative and be ready to think outside of the box to optimize your custom inflatable marketing strategy and maximize performance.

Advertising inflatables are powerful tools for businesses looking to increase their visibility and sales. As one of the country’s premier custom inflatable advertising manufacturers, Inflatable Design Works (IDW) can help you select the right custom inflatables, optimize their placement, help you develop a protocol for analyzing their impact, and create an effective inflatable marketing strategy that delivers results.

We welcome the opportunity to explore what types of custom inflatables are most effective for your business. We’ve designed numerous custom inflatable marketing tools for customers throughout the United States. Some of our most popular include various types of custom inflatable dome options, sealed inflatables, inflatable product replicas (i.e., inflatable bottles, inflatable food, etc.) inflatable characters, inflatable arches, and sealed inflatables. Give your friends at IDW a call to get started on your custom inflatable marketing strategy today!

Using Custom Inflatables to Increase Sales

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We are continuing our series of articles discussing ways to incorporate advertising inflatables into your overall marketing plan to help you boost sales and achieve maximum impact. Today, we will look at more strategies to help ensure you get the most out of your custom inflatable marketing tools.

Set Up Your Advertising Inflatables for Optimal Visibility

When setting up your advertising inflatables, make sure they are visible from as many angles as possible to maximize their impact. The location where you place your custom inflatables is crucial to their success. Select heavy traffic areas, such as busy intersections, malls, sporting events, festivals, outdoor concerts, and anywhere your advertising inflatables are visible to as many people as possible. Strategically position them for optimal visibility by facing them towards high traffic areas and at eye level to quickly attract attention.

Measure the Impact of Your Advertising Inflatables on Your Sales

Determine the effectiveness of your advertising inflatables by tracking specific metrics and analyzing their results. The metrics you choose to track will depend on your business goals. If your goal is to increase foot traffic, then you may want to track the number of people who interact with your custom inflatable or mention seeing it when they come to your storefront. If your goal is to increase sales, then consider tracking the number of sales generated from customers who visited your business because they saw one of your advertising inflatables. Once you begin generating increased foot traffic and sales, you may wish to consider adding additional inflatable marketing tools to your strategy.

Inflatable Design Works (IDW) is one of the country’s most respected custom inflatable advertising manufacturers. Some of our most popular custom inflatables include inflatable product replicas, inflatable characters, inflatable arches, inflatable bottles, sealed inflatables, and the custom inflatable dome. Our inflatable advertising pros are ready to help plan your custom inflatable marketing strategy. Give us a call to get started today.

Types of Advertising Inflatables to Consider for Maximum Impact

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Types of Advertising Inflatables to Consider for Maximum Impact

As we’ve mentioned in previous articles, custom inflatables can be designed in just about any shape, color, or size. You can choose from rooftop inflatables, a custom inflatable dome, inflatable bottles, inflatable arches, inflatable characters, inflatable product replicas and more.

Cold-Air Custom Inflatables

Cold-air custom inflatables are more stationary and are often much larger than sealed inflatables. This category of advertising inflatables includes rooftop inflatables, which are often seen on top of stores and buildings, acting as a landmark to help people find your business. A custom inflatable dome can serve as a promotional booth for trade shows or outdoor events. Inflatable product replicas and inflatable bottles are larger-than-life versions of tangible products that are transformed into attention grabbers. Inflatable characters and inflatable arches are also eye-catchers that can help attract crowds and reinforce your brand.

Sealed Inflatables

Sealed inflatables can be crafted in any size or shape. They require no electricity and are often used indoors, although they can be placed outside as well. Popular sealed inflatables include inflatable furniture, inflatable sports products, inflatable bottles,  inflatable characters, inflatable product replicas, inflatable food, and inflatable rafts, just to name a few.

Our next article will cover some ways to utilize custom inflatables to increase your sales.

Inflatable Design Works (IDW) is one of the most trusted custom inflatable advertising manufacturers that partners with both local businesses and national brands. Our experienced team of inflatable marketing experts can help you develop a plan to incorporate advertising inflatables into your overall marketing strategy. Give us a call to learn more today!

Using Advertising Inflatables to Boost Sales

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When you think of advertising, billboards, commercials, and social media ads often are the first things that come to mind. But have you ever really considered the power of advertising inflatables? Advertising inflatables can be a game-changer for your business. Our next series of articles will show you how you can effectively incorporate inflatable marketing tools. We’ll be exploring some of the benefits of utilizing advertising inflatables including how to choose the right custom inflatable for your brand, optimizing their placement, measuring their impact, and implementing an effective strategy.

Choosing the Right Advertising Inflatables for Your Brand

When selecting advertising inflatables, you need to make sure they match your brand’s personality and persona. Custom inflatables can be designed in different shapes and sizes, so make sure you incorporate a design that meets the voice of your brand.

If your business is more playful or whimsical, then you may wish to design custom inflatables that are more fun and unique. If your business is more classic or traditional, then a straightforward design may be appropriate. Examples of popular types of inflatable marketing tools include inflatable characters, inflatable product replicas, and inflatable arches. Selecting advertising inflatables that complement the voice of your brand can help attract customers who are already drawn to your message and persona.

Our next article will explore more types of advertising inflatables you may choose to use for maximum impact.

Inflatable Design Works (IDW) is one of the country’s most trusted custom inflatable advertising manufacturers. Our team has the knowledge, skill, creativity, and expertise to help you incorporate inflatable marketing tools into your overall advertising plan. Give us a call to talk with one of our custom inflatable design experts today!

Ideal Venues for a Custom Inflatable Dome

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giant inflatables

Part Two

We are continuing our series on some of the ways our customers have incorporated the custom inflatable dome into their inflatable advertising strategy.  Our previous article discussed marathons, races, festivals and sporting events. This article will look at three more types of events and venues that are ideal for these eye-catching giant inflatables.

Tradeshows

Tradeshows are popular venues for all types of giant inflatables, including the custom inflatable dome.  We can design your custom inflatable dome to be any size you would like so it can be easily transported and set up either indoors or outdoors. 

Fairs

Fairs are saturated with rides, games, booths and other areas that make it challenging for your business to stand out in the crowd. A custom inflatable dome breaks through the noise to make a lasting impression.

Parades

Parade organizers and sponsors love incorporating a custom inflatable dome into their logistics because unlike tents which require a lot of time and manpower, a custom inflatable dome can be set-up and taken down in just a few minutes.

Not all custom inflatable advertising manufactures offer the level of creativity, quality and experience that we offer here at Inflatable Design Works (IDW).  Each and every customer we work with is unique, which is why we feel it is important to develop a customized inflatable advertising strategy for your business.  Whether you need some simple inflatable attention grabbers or something more large scale such as an inflatable mascot, inflatable product replica, custom inflatable dome or an event customized inflatable, we can help.  Give us a call to get started on your inflatable advertising strategy today!

Spotlight on the Custom Inflatable Dome

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Part One

The custom inflatable dome is among the innovative inflatable buildings we offer here at Inflatable Design Works (IDW).  These giant inflatables are not only eye-catching and make your brand noticeable, but they also serve a functional purpose.  Best of all, they are one of the inflatable advertising options that can be incorporated into just about any event imaginable. Our next series of articles will highlight some ways our customers have incorporated a custom inflatable dome into their inflatable advertising strategy.

Marathons and Races

Marathons and races are ideal venues for a custom inflatable dome.  We have created some fun and innovative inflatable structures for check in’s, finish lines, rest stops and food tents.  The possibilities are endless!

Festivals

A custom inflatable dome branded with your logo and colors is one of those inflatable attention grabbers that just cannot be ignored.  If you plan on being part of an upcoming festival, we can designed your custom inflatable dome to meet your specific marketing needs and objectives.

Sporting Events

The custom inflatable dome has become one of the most popular advertising inflatables at sporting events. From local little leagues to the big leagues, IDW will design the perfect branded custom inflatable dome for your next sporting event.

When it comes to custom inflatable advertising manufacturers, IDW is among the most trusted in the industry. The creatives at IDW design advertising inflatables that fit your strategy and budget.  In addition to the custom inflatable dome, some of our most popular inflatable attention grabbers include the inflatable mascot, inflatable product replica, inflatable bottles, and custom inflatable promotional items, just to name a few. Give your friends at IDW a call to get started on your event customized inflatable today!

Make Your Presence Known with an Inflatable Advertising Dome

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custom giant inflatables

In today’s saturated market, unconventional types of advertising stand out and makes an impression.  Traditional advertising such as newspaper and television ads and radio spots tend to be costlier and often needs to be purchased over and over and over again. Inflatable hospitality tents,  Inflatable advertising domes, inflatables tents and inflatable spider tents are becoming a popular marketing tool for small businesses and large corporations alike for their versatility and affordability.  Let’s take a look at the advantages of investing in an inflatable advertising dome.

Portability

Inflatable advertising domes are portable and easy to set-up.  You can use them at your site to grab attention, or, pack them up and take them to promote your company at an event.

Affordable and reusable

Inflatable marketing products are both affordable and can be used over and over again.  Designing and customizing your inflatable advertising dome to be utilized for multiple purposes can save you a ton vs. traditional advertising options.

Never go out of style

Unlike other types of promo products, an inflatable advertising dome never goes out of style.  In fact, in many cases, event coordinators encourage vendors and sponsors to use inflatable advertising domes to add to the excitement and engage crowds.

We can design and build a custom inflatable advertising dome to make your brand stand out. In addition to inflatable advertising domes, we offer a wide array of  inflatable marketing products including custom giant inflatables and giant inflatable arches.  If you are looking for an unconventional but creative way to promote your business, give us a call.