We are continuing our series on planning an inflatable marketing strategy for your business. Our previous article covered the importance of identifying which events you plan to participate in throughout the year and setting a budget for each event. Here are two additional steps to help you set your inflatable marketing strategy into motion:

Develop a Marketing Plan for Each Event

One way to ensure the events you either host or participate in are successes is to create a separate marketing plan for each one. Examine how you will use different platforms to help enhance brand recognition.  For instance, if you create an event inflatable replica for a particular event, you should also feature a photo of it on your website and on social media posts. 

Order Your Giant Inflatables

Once you have identified which events you plan to host or participate in and developed a budget for the inflatable marketing products you plan to incorporate, it will be time to order your giant inflatables. The innovative creative team at Inflatable Design Works (IDW) will be here to help you every step of the way. We will make sure every detail of your giant inflatables is designed to maximize your exposure at each event.

IDW is one of the country’s preferred custom inflatable advertising manufacturers with the capability of creating all types of giant inflatables including inflatable arches, inflatable product replicas, inflatable bottles, and even a customized giant inflatable car, just to name a few. Give us a call and we will get started on your inflatable marketing strategy today!