Integrating Inflatable Marketing Into Your Advertising Strategy

Our previous article offered a general overview of giant inflatables.  This article will discuss why you may wish to consider integrating custom advertising inflatables into your overall marketing strategy. 

We live in a world saturated with messaging.  Whether we are driving to work, getting on the computer, watching television, or checking social media, we are bombarded with advertising.  It used to be that it took five to seven impressions to reach a potential consumer; today, it’s more like 20 – 25 impressions.  The good news is that inflatable marketing can be used to cut through all the noise to get your brand noticed. Let’s take a look at some reasons why marketing professionals are incorporating giant inflatables into their overall advertising strategy.

Provides a Memorable Visual of Your Brand

Nothing provides a more engaging visual of your brand than a custom advertising inflatable.  Examples of inflatable attention grabbers include inflatable characters, giant product inflatables, inflatable arches, inflatable bottles or a customized giant inflatable car, just to name a few!

Reinforces Brand Recognition

Giant inflatables are memorable and reinforce brand recognition.  You may soon “forget” that online ad you just saw but taking your children’s picture alongside one of their favorite inflatable characters is something that will definitely be passed on and remembered!

Affordable

Custom advertising inflatables are extremely affordable, especially when compared to other forms of advertising.  Best of all, they can be used over and over again.

Inflatable Design Works (IDW) is one of the country’s premier inflatable advertising manufacturers.  We work with advertising executives and sales teams to develop inflatable marketing strategies for their businesses.  If you are ready to learn more about how custom advertising inflatables can build your brand, we can help.  Give your friends at IDW a call today.