Inflatable Advertising – Effective and Affordable
Businesses are embracing the benefits of inflatable advertising. We continue to see increased demands for giant inflatables, including inflatable product replicas, inflatable arches and inflatable characters.
Let’s take a look at what makes inflatable advertising so attractive to business owners.
Inexpensive
The cost of traditional advertising such as radio and television commercials and print ads has skyrocketed. Small businesses especially have a difficult time justifying the costs of traditional advertising and are constantly seeking new avenues to reach potential customers. As a result, many are turning to inflatable advertising. Giant inflatables, inflatable arches, inflatable product replicas and inflatable characters are just a few of the inflatable marketing products that make a lasting impression. Best of all, they are affordable, easy to set up and take down, are portable, and can be used over and over again.
Less Saturation
Television, print and radio has become extremely saturated, making it more and more difficult for advertisers to get noticed. Streaming, hundreds of cable channels and the internet all have numerous advertisers competing for audience attention. Inflatable advertising, on the otherhand, stands out in the crowd and helps businesses get noticed at events, trade shows and even by those who are passing by a storefront.
No Fast-Forward
The use of DVRs and streaming services has increased significantly over the years. One aspect that makes them so attractive is the ability to fast forward through commercials. While this may be great for viewers, advertisers are literally throwing ad dollars down the drain when their commercial is skipped. On the contrary, inflatable product replicas, inflatable characters and other types of giant inflatables actually draw attention.
Are you ready to incorporate inflatable advertising into your marketing strategy? If so, the professionals at Inflatable Design Works are ready to help you get started. Give us a call today!